It was confirmed that price reductions in the automotive market are expected to continue into early 2026. This is attributed to a significant increase in the volume of supply within the Egyptian market, which is currently the most prominent factor controlling price movements, following years of severe recession that hit the sector.
Abundant Supply Puts Pressure on Prices
It was stated that the market is currently witnessing a large influx of new vehicles, creating a state of intense competition among companies. This is directly reflected in prices in the form of discounts aimed at attracting consumers.
2023 and 2024 Were the Worst Years in the Market’s History
It was explained that the years 2023 and 2024 were among the worst years for the automotive market in terms of investment and sales volume. The number of cars entering the market monthly did not exceed between 4,000 and 4,500 cars, a figure described as “catastrophic.” It was emphasized that this was an unprecedented situation in the market’s history, reflecting a state of severe recession and weak purchasing power.
Decline of Monopoly and Return of Competition
It was added that the market previously suffered from the dominance of only about 7 brands controlling sales. Currently, there are nearly 56 brands present, which has returned the market to pre-floatation sales rates, which reached about 19,500 cars per month.
Deep Competition and Expected Price Decline
It was further noted that the diversity of brands and the abundance of supply have led to deep competition among companies. This makes it likely that the decline in car prices will continue in the coming period, as each company attempts to enhance its market share.
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